A drinks start-up has launched ‘Mawé,’ a new vitamin drink set to rival the high caffeine and sugar energy drink market. Aimed at millennial parents, gym goers and health-conscious on-the-go workers, Mawé is a caffeine-free, low sugar alternative to quick-fix energy and soft drinks. Boosted by B vitamins, the canned drink claims to harness the […]
The Collaborators have created a new challenger brand for the fledgling cold brew coffee category. Not yet popular in the UK, cold brew coffee is often perceived as faddish or mistaken for a frappe iced coffee drink. Far Side Coffee wanted to change that by bringing expertly made single origin cold brew to the market, […]
Nottingham based design agency Pure has created the brand & packaging for independent food maker The Quirky Cook as part of a company scheme called ‘Purely Because.’ Founded by Kay Wagstaff in 2008, The Quirky Cook produces chutneys, relishes and preserves from home. Pure’s David Rogers explains, “I came up with ‘Purely Because’ a few […]