This year’s Easter immersive activation from Cadbury transcends the virtual and will feature giant pop-up purple Easter eggs hidden in London and Manchester
Cadbury activates exclusive partnership with world-famous Manchester United and its players
Millions of eggs will be hidden this year enabling people to come together across the globe and show their generosity for loved ones
Cadbury Supercharges Their Iconic Worldwide Hide This Easter, With More Eggs, More Touch-Points And New Partners
● New playful brand campaign launches the infamous, annual Cadbury Creme Egg Hunt
● This year the competition back with limited edition, half white chocolate, half milk chocolate winning eggs
● The integrated campaign reveals new creative ‘How do you NOT eat yours’, putting a spin on the iconic Cadbury Creme Egg campaign from the ‘80s ‘How do you eat yours?’
● Cadbury Creme Egg will reunite with actor and comedian Matt Lucas on radio to warn the nation to resist the temptation to eat the winning eggs
Cadbury Challenges The Nation NOT To Eat New Limited Edition Creme Egg In Latest Brand Campaign
Cadbury’s Christmas ritual reimagined and pandemic-proofed
Cadbury Secret Santa is back for the third year in a row; giving you the chance to send chocolate secretly to someone you love once again. Traditionally Cadbury has allowed people to send chocolate for free through their much loved touring Secret Santa Postal Service. However, to ensure the experience is safe and accessible this […]
New 360° marketing campaign encourages families to connect through gaming
Cadbury Heroes unveils its latest innovative marketing campaign inspiring families to unlock a little connection through one of the world’s largest and fastest growing entertainment industries, gaming. With research finding that increasing numbers of us are connecting through video gaming2, the campaign builds on the brand’s ongoing commitment to bring families together through the Cadbury Heroes […]
Cadbury is launching the world’s first ever presale of a chocolate bar with the return of Twirl Orange in yet another limited edition launch on 18th August 2020, in a campaign created by VCCP. Last year Cadbury launched Twirl Orange as a limited-edition bar, and the British public went wild for it. Fans travelled across […]