Today Gold Standard Nutrition (GSN) is enjoying meteoric growth, forging an enviable pathway as a leading light within frozen ready meals for younger, health-conscious consumers. From the very outset the vision was create a young, dynamic business that gave equal weighting to healthier conviction mealtimes (high in protein, low in sugar & salt), taste and […]
BŌL Foods are hitting the ground running in 2023 with a new listing with Coop stores. Landing in stores nationwide from 2nd January, the brand will be launching right as plant-based interest peaks in Veganuary. And with at least one Coop store in every UK postal area, BŌL will be making it even easier for […]
Co-op is launching a new campaign to highlight its pledge that, after a doubly hard year for everyone, the convenience retailer is doubling the amount of money it gives back to community causes. Co-op recently refreshed its membership programme, making a commitment that 2p in every pound spent by members on own brand products would […]
Co-op unveils a new multi-million-pound fund to support food charities across the UK, as part of a campaign to highlight the plight of the three million children* in poverty and reported eight million adults experiencing food insecurity since coronavirus lockdown**. The nationwide campaign, created by Lucky Generals, including TV, print adverts, digital content and in-store […]
Co-op has announced a major multi-million-pound boost to feed the nation during the ongoing Covid-19 crisis. The convenience retailer has pulled its Easter TV advertising campaign, which was originally promoting its chocolate eggs, and donated the airtime – worth £2.5 million – to fight hunger by promoting the work of charity FareShare. In partnership with […]
Brewgooder, the craft beer brand on a mission to bring clean water access to one million people, is celebrating its third birthday in March, by joining forces with Co-op for its first national retail campaign – the Co-op Well Dig. Launching March 20 and running until 14 May 2019 across 408 Co-op stores nationwide, the […]
Following the launch of their 100g avocado dips to market in June, the creators of Snackamolé have secured a major listing with leading convenience retailer Co-op. UK-based food pioneers Born Tasty has gained a listing to stock the Snackamolé ‘Chunky Avocado’ 100g dip in 550 of the retailer’s stores nationwide. “2018 has already been an […]
Creative agency Space has launched a new experiential campaign for Arla, the UK’s largest farmer-owned dairy company, to promote the dairy brand’s Arla BOB milk – the country’s first yellow top bottle, introduced in 2016. Arla BOB is the first-ever milk with the low fat of skimmed but the same taste and quality as semi-skimmed. […]
Co-op has launched a new campaign celebrating food and highlighting the fact that ingredients in Co-op products are carefully and ethically sourced. The campaign, by Leo Burnett London, is called “Food The Co-op Way” and spans TV, VOD, outdoor, and press. The TV ad is comprised of vignettes showing lots of different people enjoying a […]