Nespresso is inspiring coffee-lovers across the world to replicate the barista milk recipe experience in their own homes, with a global integrated campaign developed by J. Walter Thompson London (newly merged into Wunderman Thompson). The campaign supports the recently launched ‘Barista Creations’ range, which represents the first time that Nespresso has developed a permanent range of […]
Building on the success of its Great tasting coffee, simple campaign over the last two years, McDonald’s have launched a new integrated campaign called ‘We could’ aimed at driving the quality credentials of its McCafé coffee in a simple and pragmatic way. The campaign kicks off with a TV advert airing on 18th March and will be supported […]
The UK is facing an environmental crisis caused by the nations ever increasing coffee consumption, according to analysis from Halo Coffee – the British brand behind the world’s first home compostable paper-based coffee capsule. Sales of coffee capsules in the UK continue to rise. It is estimated that a billion capsules will be consumed […]
Burger King is brewing a coffee deal that can’t be beat. Starting March 15, BK app users can sign up for the BK Café Coffee subscription. For only $5 per month, guests can enjoy a hot cup of coffee anytime every single day at participating restaurants. Freshly brewed to deliver perfectly balanced flavour in every […]
This World Poetry Day (March 21st), Viennese coffee roasters Julius Meinl, in partnership with platinum selling singer songwriter, Tom Odell, are asking people to take time out from the digital world and find a moment of inspiration, putting pen to paper with a poem. The opportunity comes as part of the popular Pay With A Poem initiative, […]
Dunkin’ debuted its new work during the Grammy Awards on February 10. It leads with an epic spot, befitting one of television’s must-see programs, and shines the spotlight on the brand’s role in keeping America running. The film, created by BBDO New York, is called ‘Fuel Your Destiny’. Reaching back into Dunkin’s history, ‘Fuel Your […]
Tim Hortons is encouraging Canadians to warm up their thumbs for another Roll Up the Rim season, and the brand’s biggest annual campaign officially came back into stores on Wednesday, February 6. Roll up the Rim is a yearly contest from Tim Hortons that gives guests the chance to win amazing prizes by rolling up […]
Hockey fans know Boston Bruins’ winger David Pastrňák can pile up the points with his one-timer, and now America is finding out he can score in a new national advertising campaign from Dunkin’, the official U.S. coffee, donut and breakfast sandwich of the National Hockey League. Pastrňák, an NHL All-Star and the league’s co-leader in power play […]
From the beginning of time, when we have a coffee, we also like to open our newspaper and read about the latest news. It is this ‘coffee-news’ ritual that McDonald’s is about to reinvent. Not in three test restaurants or in one region, but in over 1,500 restaurants. In other words, at all locations […]
Following on from their recently re-branding of Dunkin’, global brand design agency Jones Knowles Ritchie (JKR) has now provided a fresh new identity for the American multinational quick service restaurant chain’s new handcrafted espresso drinks line. “It’s the exclamation point that makes the most impact,” says Tosh Hall, global executive creative director at JKR. “It encapsulates the strength and power […]