UK Comedy Favourites Rap Battle it Out on Channel 4 for Coldest of All Time Title, in Coors Light Campaign

UK Comedy Favourites Rap Battle it Out on Channel 4 for Coldest of All Time Title, in Coors Light Campaign

Coors Light will launch ‘That’s Cold’ campaign, created and devised by Zenith, in collaboration with Channel 4. The brand will host the first beer branded rap battle championship, serving up ice-cold burns alongside ice-cold beers, with UK comedy favourites. The campaign will break with a Channel 4 Gogglebox advertising premier at 9pm on 19 April. […]