Havana Club, a leader in the world of premium and above rums, has unveiled its latest global creative collaboration, with a limited-edition Havana Club Añejo 7 Años bottle, designed in partnership with fashion powerhouse Martine Rose. The striking new design for the brand’s flagship expression unites Havana Club’s Cuban spirit and craftmanship with Rose’s Jamaican […]
London-based brand and packaging design agency Greatergood® Brands has unveiled Reformed Characters – a bold new brand shaking up the alcohol-free drinks category. Conceived and created entirely in-house, Greatergood® developed every aspect of the launch: from brand naming, strategy, and positioning, through to packaging design, retail strategy, and integrated marketing. Reformed Characters is a premium range of alcohol-free botanical […]
Creative agency, BrandMe, introduces a new packaging range design for well- loved plant-based brand Fazer Aito, to accompany the brand’s renewal of its oat gurt range. Fazer Aito oat gurts have undergone a complete transformation in terms of flavour, texture and packaging. BrandMe’s challenge was to convey the range’s new taste experience that delivers on […]
What started as a simple idea has blossomed into reality – Saluti, a limoncello crafted with authentic lemons picked from the lemon hills of Amalfi and inspired by the joy of shared moments. Tasked with transforming an early concept into a market-ready product, Studio Unbound created distinctive packaging that communicates flavour, fun, and authenticity whilst […]
With a drop off in tea drinking across the UK, Tetley needed to find a way to reconnect with the nation. In fact, since 1974 the number of cups Brits drink has fallen from 23 per week to just 8. And Tetley in particular had lost a lot of love. Our research revealed that the […]
Heineken Laos has launched a comprehensive brand and packaging refresh of Namkhong, the mainstream beer brand in Laos. Designed by Lonsdale Asia, the work aims to reposition the beer towards a younger, urban audience with a confident new look anchored in the Lao spirit of “sabai sabai”: comfortable, relaxed, and joyfully at ease. Historically more […]
Intertype Studio were briefed by Olipop to partner with Paramount to launch a new flavour of soda, and create a SpongeBob edition to coincide with the release of the new SpongeBob Search For Squarepants movie, placing Olipop at the heart of this cultural moment and growing brand awareness with a huge new fan base. We […]
WAITROSE + COOP CONFIRMED TO TAKE TRIO OF DRESSINGS This October, All Dressed Up announces a series of significant new distribution wins for its range of high quality, all natural dressings. The British brand, which is on a mission to shake up the world of salads and sauces, has secured two new national listings for its fun […]
In a major shift for Castel Frères, France’s largest wine producer, the wine group has launched its first no-alcohol wine range, available in France, the UK, Japan and China. The new brand, Néphalia, was created by international branding and design agency Lonsdale, including naming, identity, communications strategy, press and outdoor advertising and packaging. A global brand with […]
Landor announce its collaboration with Häagen-Dazs on the product design and packaging for their brand-new ice cream sticks—an innovation that celebrates the perfect blend of taste and design excellence. This new range marks a pivotal moment in the Häagen-Dazs universe, reimagining the brand’s iconic identity through bold and distinctive design. Inspired by the thick chocolate coating that envelops […]