New identity & packaging for Namkhong, the Lao beer inspired by “sabai sabai” moments

New identity & packaging for Namkhong, the Lao beer inspired by “sabai sabai” moments

Heineken Laos has launched a comprehensive brand and packaging refresh of Namkhong, the mainstream beer brand in Laos. Designed by Lonsdale Asia, the work aims to reposition the beer towards a younger, urban audience with a confident new look anchored in the Lao spirit of “sabai sabai”: comfortable, relaxed, and joyfully at ease. Historically more […]

‘ALL DRESSED UP’ CELEBRATES TWO NEW NATIONAL LISTINGS & A FRESH NEW LOOK FOR FLAVOUR-FORWARD DRESSINGS RANGE

‘ALL DRESSED UP’ CELEBRATES TWO NEW NATIONAL LISTINGS & A FRESH NEW LOOK FOR FLAVOUR-FORWARD DRESSINGS RANGE

WAITROSE + COOP CONFIRMED TO TAKE TRIO OF DRESSINGS This October, All Dressed Up announces a series of significant new distribution wins for its range of high quality, all natural dressings. The British brand, which is on a mission to shake up the world of salads and sauces, has secured two new national listings for its fun […]

New non-alcoholic wine brand from Castel Frères, created by Lonsdale

New non-alcoholic wine brand from Castel Frères, created by Lonsdale

In a major shift for Castel Frères, France’s largest wine producer, the wine group has launched its first no-alcohol wine range, available in France, the UK, Japan and China. The new brand, Néphalia, was created by international branding and design agency Lonsdale, including naming, identity, communications strategy, press and outdoor advertising and packaging. A global brand with […]

Landor x Häagen-Dazs: An indulgent collaboration for the launch of new ice cream sticks

Landor x Häagen-Dazs: An indulgent collaboration for the launch of new ice cream sticks

Landor announce its collaboration with Häagen-Dazs on the product design and packaging for their brand-new ice cream sticks—an innovation that celebrates the perfect blend of taste and design excellence. This new range marks a pivotal moment in the Häagen-Dazs universe, reimagining the brand’s iconic identity through bold and distinctive design. Inspired by the thick chocolate coating that envelops […]

Introducing Kinnie Rumba, the iconic drink that’s dancing to a new beat – with brand by bluemarlin

Introducing Kinnie Rumba, the iconic drink that’s dancing to a new beat – with brand by bluemarlin

Global brand consultancy bluemarlin and Maltese beverage corporation Simonds Farsons Cisk have launched Kinnie Rumba – a bold, rhythmic expression of the much-loved soft drink Kinnie – building on the brand’s growing presence in the alcoholic beverage space. As long-standing brand guardians of Kinnie, the bittersweet orange-flavoured beverage, bluemarlin has once again demonstrated the brand’s flexibility and […]

A juicy makeover: Daily Dose reveals rebrand as it launches into more grocery aisles

A juicy makeover: Daily Dose reveals rebrand as it launches into more grocery aisles

Cold-pressed juice company Daily Dose has revealed a rebrand, designed to better reflect its core philosophy: the juice, the whole juice, and nothing but the juice. Refusing to settle for anything less than pure, authentic flavour, the brand’s new look is a confident statement of its values of quality, care, and sustainability. The new visual identity, created […]

Into the Light redesigns global petfood brand Arden Grange

Into the Light redesigns global petfood brand Arden Grange

North-West based branding and packaging design agency Into the Light has completed a rebrand of the premium, global petfood brand Arden Grange. Arden Grange, whose parent company is Alphapet Ventures GmbH, chose Into the Light because they needed a specialist, strategic agency to update their brand and packaging without alienating a loyal consumer base of […]

BRANDON CONSULTANTS’ PARTNERS WITH PIZZAEXPRESS TO DELIVER ITS NEW ‘SPECIALS’ SUPERMARKET RANGE INTO HOMES ACROSS THE UK

BRANDON CONSULTANTS’ PARTNERS WITH PIZZAEXPRESS TO DELIVER ITS NEW ‘SPECIALS’ SUPERMARKET RANGE INTO HOMES ACROSS THE UK

Independent agency Brandon Consultants and the nation’s most iconic pizzeria brand, PizzaExpress, are pleased to share their latest project together: developing a new range architecture strategy and packaging design system for the brand’s new supermarket Specials range, plus a packaging redesign for its 9” Classic chilled pizzas. As the nation’s number one chilled pizza brand*, […]