Viennese Coffee Roaster Julius Meinl and Worldreader are fighting illiteracy one poem at a time this World Poetry Day
As part of its ongoing mission to make the world a better place through poetic inspiration, Viennese coffee brand Julius Meinl has launched its first global CSR initiative for its world-renowned annual poetry campaign Pay with a Poem. This year, Julius Meinl has collaborated with global education charity Worldreader and over 1,000 HoReCa customers register […]
Julius Meinl is set to launch its fourth annual Meet With A Poem campaign in cafés, restaurants and hotels globally this World Coffee Day (1st October) to encourage people to put their phones aside and instead make meaningful connections by investing in their relationships over a cup of coffee or tea. Taking place in over 20 countries, this year’s Meet […]
Pickering’s Gin, leading Scottish gin brand, has signed DeVries Global to promote its Gin Baubles this Christmas following a competitive pitch. The Pickering’s Gin-filled Christmas baubles sold out within minutes of being released in 2016, and the news of the novelty product broke the internet. Faced with a slew of copycats in its third year, […]
