WHY CHANGE A GOOD THING? SMIRNOFF LAUNCHES NEW GLOBAL CAMPAIGN WITH CELEBRATING THE JOY OF KNOWING WHEN YOU’RE ON TO A GOOD THING

WHY CHANGE A GOOD THING? SMIRNOFF LAUNCHES NEW GLOBAL CAMPAIGN WITH CELEBRATING THE JOY OF KNOWING WHEN YOU’RE ON TO A GOOD THING

Smirnoff, the world’s no.1 vodka² has today announced the global roll-out of its newest campaign, Why Change A Good Thing, with a focus on the brand’s hero product, Smirnoff No.21. The campaign consists of a hero TV spot ‘Laugh’ which is dropping alongside a new suite of assets which will be rolling out worldwide across multiple touchpoints including […]

JOHNNIE WALKER AND HAUTE COUTURIER ROBERT WUN COLLABORATE ON LIMITED EDITION DESIGN FOR THE YEAR OF THE HORSE

JOHNNIE WALKER AND HAUTE COUTURIER ROBERT WUN COLLABORATE ON LIMITED EDITION DESIGN FOR THE YEAR OF THE HORSE

Hong Kong-born, London-based fashion designer, Robert Wun, known for his surrealist and avant-garde designs, partners with Johnnie Walker Blue Label to celebrate the Year of the Horse. Johnnie Walker, the world’s number one Scotch Whisky brand¹, today announces a new Johnnie Walker Blue Label limited edition design for Lunar New Year, Year of the Horse […]

GUINNESS SPOTLIGHTS PREMIER LEAGUE FANS AT THE HEART OF ITS NEW GLOBAL CAMPAIGN

GUINNESS SPOTLIGHTS PREMIER LEAGUE FANS AT THE HEART OF ITS NEW GLOBAL CAMPAIGN

“Lovely Day for a Guinness” features fans from all 20 Premier League clubs and shines a light on the shared loved and devotion that connects football communities around the world With the opening weekend of the 2025/26 Premier League season, Guinness has unveiled its largest community-driven sports campaign, marking its second season as Official Beer and Official […]

TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

Combining technology with cocktail artistry, Tanqueray No. TEN and its global tastemakers redefine cocktail innovation and customisation with a groundbreaking experiment where cocktails are crafted from dreams Tanqueray No. TEN is exploring the future of socialising by pushing the boundaries of personalisation with its experiment ‘The Cocktail of Dreams’, a visionary global project led by […]

JOHNNIE WALKER RENEWS SUCCESSFUL LUNAR NEW YEAR PARTNERSHIP WITH VISIONARY ARTIST JAMES JEAN

JOHNNIE WALKER RENEWS SUCCESSFUL LUNAR NEW YEAR PARTNERSHIP WITH VISIONARY ARTIST JAMES JEAN

New Johnnie Walker Blue Label limited edition design for Year of the Snake is second design created by influential visual artist Johnnie Walker, the world’s number one Scotch Whisky¹, today unveils a vibrant new Lunar New Year Limited Edition design for Johnnie Walker Blue Label, crafted by acclaimed Asian-American visual artist James Jean, one of the […]

JOHNNIE WALKER RENEWS SUCCESSFUL LUNAR NEW YEAR PARTNERSHIP WITH VISIONARY ARTIST JAMES JEAN

JOHNNIE WALKER RENEWS SUCCESSFUL LUNAR NEW YEAR PARTNERSHIP WITH VISIONARY ARTIST JAMES JEAN

New Johnnie Walker Blue Label limited edition design for Year of the Snake is second design created by influential visual artist Johnnie Walker, the world’s number one Scotch Whisky¹, today unveils a vibrant new Lunar New Year Limited Edition design for Johnnie Walker Blue Label, crafted by acclaimed Asian-American visual artist James Jean, one of the […]

GUINNESS LAUNCHES THE “DANCING CAN” TO BRING THE PERFECT POUR HOME

GUINNESS LAUNCHES THE “DANCING CAN” TO BRING THE PERFECT POUR HOME

30 years after the iconic “Dancing Man” ad, Guinness introduces a playful stop-motion film to showcase its innovative Nitrosurge device and cans Guinness is inviting more people to experience the joy and communion of a perfect pint at home with its new campaign, “Dancing Can,” a modern nod to the beloved 1994 “Dancing Man” ad. […]

CAPTAIN MORGAN UNVEILS DISRUPTIVE THROUGH THE LINE CAMPAIGN TO LAUNCH NEW CAPTAIN MORGAN ORIGINAL SPICED GOLD WITH PEPSI MAX PRE-MIXED DRINK

CAPTAIN MORGAN UNVEILS DISRUPTIVE THROUGH THE LINE CAMPAIGN TO LAUNCH NEW CAPTAIN MORGAN ORIGINAL SPICED GOLD WITH PEPSI MAX PRE-MIXED DRINK

Captain Morgan is unveiling an exciting new through the line campaign designed to raise awareness of the brand’s new ready-to-drink (RTD) cans. Created in collaboration with Pepsi MAX, the new drink brings together two greats to create one epic taste – a tagline used throughout all assets. Designed to drive excitement, the campaign will raise awareness of […]

JOHNNIE WALKER PARTNERS WITH JAMES JEAN FOR LUNAR NEW YEAR

JOHNNIE WALKER PARTNERS WITH JAMES JEAN FOR LUNAR NEW YEAR

New Johnnie Walker Blue Label Limited Edition Design is created by one of the worlds’ most influential visual artists, James Jean Johnnie Walker, the world’s number one Scotch Whisky, today announces an intricate new Johnnie Walker Blue Label Lunar New Year Limited Edition Design created by one of the most influential visual artists in the […]

GORDON’S EVOLVES MARKETING APPROACH WITH LAUNCH OF NEW CAMPAIGN ‘MANY EVENINGS IN’

GORDON’S EVOLVES MARKETING APPROACH WITH LAUNCH OF NEW CAMPAIGN ‘MANY EVENINGS IN’

GLOBAL CREATIVE PUTS THE WORLD’S NO.1 INTERNATIONAL GIN INTO REAL LIFE OCASSIONS Gordon’s, the world’s best-selling international gin, is today announcing a brand evolution that casts a new direction for its creative expression with refreshed design principles and positioning that reinvigorates the brand for a modern audience. First created in 1769, Gordon’s mastered the classic London Dry Gin and […]

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