SMIRNOFF INITIATIVE REIGNITES SOCIAL CONNECTIONS THROUGH CULTURAL ACTS AROUND THE WORLD
Smirnoff, the world’s #1 vodka[1], is today unveiling multimarket activations to boldly champion the power of the collective and reignite social connections around the world in a celebration of the spark that’s created when different people, flavours and ingredients come together. With a recent report indicating that 79% of 18-29 year-olds feel their emotional connections […]