Arby’s Rolled Out a ‘Meat Bus’ Tour of NYC to Promote Its New Location

Arby’s Rolled Out a ‘Meat Bus’ Tour of NYC to Promote Its New Location

“I’ll tell you my secret,” said Frank Ottomanelli, 71, holding up a freshly cut veal shank behind the counter of his family’s storied New York deli. “Red meat and wine.” Then, after imparting this wisdom for a long and productive life, he brandished his father’s old carving knife and talked about the famous lamb sausage […]

McDonald’s Delivers Special Thank You Cards To Its Customers

McDonald’s Delivers Special Thank You Cards To Its Customers

Scattered across Canada are Ronald McDonald Houses that welcome families whose children are being treated in nearby hospitals. Over the past 10 years, Canadians have supported Ronald McDonald Houses via the McDonald’s Happy Meal donation program. The families of the program made handwritten thank you cards, which were then distributed to purchasers of McDonald’s Happy […]

BBH London & KFC are Putting Friendship to the Test This Christmas

BBH London & KFC are Putting Friendship to the Test This Christmas

This Christmas, KFC is launching an integrated campaign by BBH London, celebrating real friendships called The Friendship Bucket Test. The game challenges friends to answer questions about one another, with chicken as the reward. The closer their friendship, the more full their bucket. A TV campaign, comprising five executions, launched on 14th November. To cast the […]

Burger King & Turner Duckworth Launch New Christmas Packaging

Burger King & Turner Duckworth Launch New Christmas Packaging

Burger King brand announces it will roll out new festive product offerings and limited-edition Christmas packaging in the UK and select locations in Europe, the US, Latin America and Asia. Inspired by the joy of the festive season, the Christmas packaging range celebrates the season with reindeer and mistletoe-clad coffee cups, Santa’s belly-inspired sandwich wraps, […]

Burger King Spreads Christmas Cheer with New Winter Whopperland Menu

Burger King Spreads Christmas Cheer with New Winter Whopperland Menu

Burger King has launched its festive menu, featuring three delicious limited edition burgers and tasty sides for guests to enjoy at their local Burger King restaurant. Get in the Christmas spirit with the Meat Lovers Whopper sandwich, a delicious combo of a Whopper patty topped with tasty chorizo. Chipotle sauce gives an added depth of […]

McDonald’s Pairs With R/GA London To Re-Launch Happy Studio

McDonald’s Pairs With R/GA London To Re-Launch Happy Studio

McDonald’s has instigated a collaboration with R/GA London to re-launch the fast food chain’s Happy Studio platform, available on iOS, Android and web. Comprising a collection of games and activities to support children’s development the platform has been completely re-imagined with a new concept, strategy, branding and development. Chris Williams, group creative director, R/GA London, […]

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