Chase Design Group revitalizes the brand, blending history and modernity to stand out in a competitive market Sweety Ice Cream, the high-quality mochi ice cream brand, unveils its new visual identity to further its mission of spreading the joy of mochi. Stacey and Sean Lee, and Tiffany Yang were children in 1978 when their parents […]
As Summer beckons, it’s only natural that Over the Moo is primed to showcase its latest flavour, a stunning on-the-go interpretation of its top selling Australian tub flavour, ‘Choc Choc Who’s There.’ Despite the recent explosion in intriguing tub flavours on offer: Pralines n Cream, Pistachio & Lemon, Peanut Butter, Ginger & Honey, Hot Cross […]
What best distinguishes SRSLY from the UK’s wider keto tribe is its ongoing support of our everyday essentials, taking what could be referred to as familiar, run-of-the-mill necessities and giving them a cool, low carb twist. SRSLY’s new look dry noodles are made from an intriguing blend of pea protein, bamboo fibre and psyllium husk […]
Albert Heijn, the leading Dutch grocery retailer, has made history by becoming the world’s first grocery retailer to start sharing transparently the climate impact of 1,100 of its private label food and beverage products with consumers via its stores and app. This initiative gives customers the first insights of the CO2e impact of their purchases. […]
Magnum® ice cream, the world’s authority on pleasure, has partnered with global award-winner and Grammy-nominated Australian singer-songwriter and actor Troye Sivan to create three all-new remixes of his track “Honey”, each designed to match three different moods – Euphoria, Wonder or Chill. The exclusive remixes will form part of Troye’s new Honey – Remix EP, […]
KFC has a reputation for pushing boundaries, and this collaboration with Cheetos is no exception. Teaming up with Cheetos, renowned for its bold and exciting flavors, KFC has created a fusion that’s larger than life – guaranteed to leave consumers craving more. Imagine the crunchiest collaboration yet: where Original meets Crunchin’ Cheese in the Colonel’s […]
Italy’s No.1 pasta brand aiming to build on growth Barilla, the number one pasta brand in Italy, is returning to the UK’s TV screens this week (w/c 8th April) with a campaign across ITVX, Sky, Amazon, Channel 4 and You Tube. It follows the 147 year-old brand’s 4.2% MAT growth in 2024 (source: Circana, 23/3/2024). The […]
McDonald’s UK and creative partners Leo Burnett UK have captured the excitement of waiting for a McDelivery to arrive in its new OOH campaign ‘McDelivery Anticipation’. Building on the existing creative platform, ‘There’s nothing quite like a McDelivery’, Leo Burnett’s latest work for McDonald’s, ‘McDelivery Anticipation’ features a series of three executions shot by renowned […]
B&B studio has partnered with Cranswick Pet Products to redesign Vitalin, its heritage dog food brand established in 1953. Tasked with broadening the brand’s consumer appeal and distribution, the rebrand seeks to build on the brand’s long-standing association with the British countryside and its use of locally farmed ingredients. Vitality from farm to tail Comprising […]
A new concept product and campaign for Knorr, by The Weber Shandwick Collective, helps 1 in 4 of us eat healthy vegetables Knorr, Unilever’s largest nutrition brand, has unveiled a new concept product, the Supercube, made for a quarter of the population who are born with gene TAS 2R38. This makes certain vegetables such as […]