Flapjacks are a beloved comfort food in British culture — a true national treasure. Flapjackery’s ambition is to become the UK’s most recognisable flapjack brand. With an extensive, award-winning range of flavours, including vegan options, they offer something for everyone. Following a period of rapid growth, the business evolved from a single market stall into […]
We worked with PROPER SNACKS to revamp Eat Real’s brand positioning, brand identity and packaging. As a nation of food lovers, many of us appreciate the value of good food. Yet, when it comes to snacks, we tend to accept tasty fodder or we sacrifice deliciousness for healthier options. With Eat Real, consumers no longer […]
This Christmas, Aldi is making tails wag across the nation as it announces its brand-new Dog Mince Pies (£4.99, 4 pack). In a scene that could only be described as paws-itively adorable, a queue of four-legged friends was spotted queuing outside the supermarket’s Hinckley store. Clarion have teamed up with Aldi to make tails wag across the nation with the launch of its first ever Dog Mince Pies this Christmas, and […]
Chase Design Group blends craftsmanship and confidence, transforming a regional favorite into a beacon for authentic Wisconsin cheddar In the heart of Wisconsin’s Fox River Valley, at the crossroads of the North Woods where farm and forest intersect, is a village called Black Creek, where premium cheddar cheese gets its distinctive flavor profile. That’s where […]
SoreThumbStudio® recently helped Surya Foods take their flagship brand — Laila®, the UK’s no. 1 selling dry rice brand — and innovate it for the ready-to-eat category. This is one of the biggest NPD innovation projects Surya Foods has undertaken in recent years, supporting their mission to capture a greater share of the UK rice […]
This Black Friday, FATSO, the dark chocolate disruptors, are taking a stand against the flash sales and fakery of Black Friday. Created in partnership with Lowkey Creative Studio, the brand’s first OOH campaign will be going live on Saturday. The campaign puts a spotlight on their new Limited Edition bar – Deep Brew – with FATSO going all […]
Coley Porter Bell has unveiled its latest seasonal work for Tesco Finest, introducing a refreshed, rich and sensorial Christmas design for 2025, centered around the creative idea of “A Midwinter’s Feast”. Marking the third consecutive year the agency has partnered with Tesco’s premium tier on its festive packaging, this year’s work offers a more optimistic, […]
The campaign features celebrities like Tara Sutaria, Mithila Palkar, and Ridhi Dogra, directed by Afshan Shaikh of Not Bad Films. Gopal Snacks Limited has grown into one of India’s leading ethnic and western snacks manufacturers. With over 85 product variants, the company is best known for its signature Gathiya, a Gujarati savoury made from chickpea flour that’s both […]
East London’s most colourful culinary collision has officially landed. This Saturday Proud Mary Pizzeria opens its doors: a bold, buzzing collaboration between neighbourhood legends The Good Egg and the irreverent team behind Proud Mary Extra Virgin Olive Oil. Stepping inside Proud Mary Pizzeria is like walking into a neon-soaked fever dream in full technicolour. The […]
Full-service communications agency, krow Group, today launches its latest campaign for South Asian flour brand, Elephant Atta, building on its brand platform “Home is where the Elephant is” to welcome newcomers from India to the UK. While well established in the UK within south Asian communities, many of the newcomers moving from India to the […]