‘SANTA IS AN INFLUENCER!’ THE GYM KITCHEN CHRISTMAS AD PUTS A MODERN TWIST ON FESTIVE TRADITION

‘SANTA IS AN INFLUENCER!’ THE GYM KITCHEN CHRISTMAS AD PUTS A MODERN TWIST ON FESTIVE TRADITION

THE GYM KITCHEN is returning to the festive ad scene, alongside the biggest names in FMCG, with a fresh creative that celebrates the age-old magic of Christmas through a modern-day lens – starring Santa as a social media influencer! The Gym Kitchen’s festive advert “A New Kind of Christmas” explores modern family connection – shining […]

McDONALD’S LAUNCHES FIRST-EVER BLANK HAPPY MEAL® BOX, ENCOURAGING KIDS TO ‘DRAW HOW THEY FEEL’

McDONALD’S LAUNCHES FIRST-EVER BLANK HAPPY MEAL® BOX, ENCOURAGING KIDS TO ‘DRAW HOW THEY FEEL’

McDonald’s and communications agency Ready10, alongside marketing agency TMS, today launch the McDonald’s ‘draw how you feel meal’ where, for the first time ever, McDonald’s iconic Happy Meal® boxes will be blank to encourage children to express their emotions and unleash their creativity. Following last year’s Cannes Lions-winning campaign which saw the removal of the iconic smile from the boxes as a conversation starter for kids and their families to discuss their feelings, this […]

PS21 turns spare change into creativity for KFC’s new value campaign

PS21 turns spare change into creativity for KFC’s new value campaign

The campaign, created for KFC Spain, draws on the search for loose change in everyday places to highlight the price of KFC’s Chollazo Menu for €3.99. The project includes four 20” spots and 10” and 6” adaptations, postpacks, and radio spots. Creative agency PS21 launches “El Chollazo” for KFC Spain, a campaign that turns everyday […]

Morrisons Halloween pizzas get a ghostly glow up in “After Dark Ads” by Leo UK

Morrisons Halloween pizzas get a ghostly glow up in “After Dark Ads” by Leo UK

Morrisons and Leo UK are bringing Halloween to life this year with “After Dark Ads” – a new OOH campaign that transforms as night falls. The campaign showcases Morrisons Market Street Halloween Pizza range – ‘Pumpkin Shaped Margherita Pizza’, ‘Hot Bonfire Pizza’ and ‘Vampire Slayer Pizza’ – across a series of digital 48-sheet vans and 6-sheet sites. By day, […]

Smooth new redesign for Fazer Aito’s oat gurt range

Smooth new redesign for Fazer Aito’s oat gurt range

Creative agency, BrandMe, introduces a new packaging range design for well- loved plant-based brand Fazer Aito, to accompany the brand’s renewal of its oat gurt range. Fazer Aito oat gurts have undergone a complete transformation in terms of flavour, texture and packaging. BrandMe’s challenge was to convey the range’s new taste experience that delivers on […]

Nomadic Creates New Chilled Snack Category

Nomadic Creates New Chilled Snack Category

New Yogurt & Oat Bar Set To Invigorate Chilled Snacking Nomadic, the convenience food brand, is kick-starting an entirely new category in chilled snacking with the launch of its Yogurt & Oat Bar. The 28g bar, a soft oat base topped with creamy yogurt and encased in a dark chocolate layer, is the first chilled bar of […]

McDonald’s and Leo UK turn global food FOMO into a “World Menu Heist”

McDonald’s and Leo UK turn global food FOMO into a “World Menu Heist”

Eight international fan favourites will land in the UK for the first time ever McDonald’s and Leo UK are today revealing “World Menu Heist”, a nationwide integrated campaign that celebrates the arrival of a selection of McDonald’s most coveted international menu items in the UK for the very first time. For years, McDonald’s fans have taken […]

MUMBAI HEAT HITS FRITH STREET: TANGRA BRINGS BOLD NEW INDO-CHINESE FLAVOUR TO THE LONDON DINING SCENE

MUMBAI HEAT HITS FRITH STREET: TANGRA BRINGS BOLD NEW INDO-CHINESE FLAVOUR TO THE LONDON DINING SCENE

Executive Chef Nikesh Sawant and his creative team draw on flavours from India, Tibet, Nepal, and the diverse diaspora that has shaped Indo-Chinese cuisine to launch Soho’s most exciting new arrival: TANGRA – a bold, day-to-late-night Indo-Chinese restaurant. A Tribute to Indo-Chinese CuisineNamed after the Tangra neighbourhood of Kolkata – the historic heart of Indo-Chinese […]

WHO WOT WHY kickstarts a lifelong love of good food with new brand platform for Ella’s Kitchen

WHO WOT WHY kickstarts a lifelong love of good food with new brand platform for Ella’s Kitchen

Independent creative collective Who Wot Why today unveils a new brand platform and integrated campaign for Ella’s Kitchen, the UK’s #1 baby food brand. “Tastebuddies for life” embodies Ella’s founding mission, to help little ones fall in love with good food, and champions fruit and veg in that journey of food discovery. The platform repositions the brand […]

KP Nuts unleashes a rapping crew of woodland animals to share the joy in St Luke’s ‘A Handful of Happiness’ campaign to launch the new Signature range

KP Nuts unleashes a rapping crew of woodland animals to share the joy in St Luke’s ‘A Handful of Happiness’ campaign to launch the new Signature range

St Luke’s has created a maverick gang of three rapping woodland creatures to lift the nation’s mood in KP Nuts’ first TV campaign for more than three years. The nutty trio are here to remind us of the feel-good factor that a handful of delicious KP Nuts can bring, unleashing a sense of joy every time a […]