The 25th edition of The FAB Awards are now open for entries. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales […]
With the campaign “Deals Stuck in Time”, McDonald’s and the agency NORD DDB offer people a way to travel back in time to find old McDonald’s deals and hence avoid rising prices caused by inflation. By using Google Street View, people can locate over a decade old McDonald’s out-of-home advertisements all over Sweden and unlock […]
This January the most loved Mexican-inspired food brand is launching its latest campaign under their Make Some Noise Creative Platform, ‘Sound of Connection’. Old El Paso™ has created the campaign with the help from international agency of record, VCCP, to get more people sharing the vibrancy and inspiration of Mexican food, more often by encouraging […]
Dentsu UK&I’s Carat UK has secured a brand-new partnership between MOWI Salmon and ITV1 & ITVX’s brand new peak time series Next Level Chef, fronted by Gordon Ramsay, launching on Wednesday 11th January 2023. The broadcast sponsorship is MOWI’s first in peak time and idents featuring their premium Scottish salmon fillets and slices will appear […]
Football is the most popular sport in Romania. Unfortunately, the Romanian national football team has failed to qualify for any international championship in the last 24 years. But in 2022, the country made its way to the pitch of the world’s biggest soccer tournament—with the help of a candy bar. ROM, the traditional chocolate bar […]
This festive season, Family (and friends) have committed ourselves to ‘random acts of chocolate’. As we announced earlier in December, working with Shelter’s retail team, we’ve developed the packaging for Shelter’s Emergency Chocolate bars, which cost £5 and come in five delicious flavours, making them an ideal stocking filler for the whole family. All proceeds […]
Mococa Produtos Alimentícios, a well-known company for dairy products in Brazil, has chosen to leverage the technological capabilities of SIG‘s PAC.TRUST solution to sustain growth and prepare for future expansion. Already an important partner of SIG, the company relies on SIG’s solutions and technologies for the aseptic filling of its products. Through SIG‘s PAC.TRUST digital […]
Multi award-winning brand design agency Lewis Moberly has collaborated with Nettle, the premium plant-based products brand much loved by high-end restaurants and food connoisseurs, to redesign its visual identity and packaging range design. Founded in London and now operating out of Oxfordshire, Nettle is an exciting start-up, aiming to shape the future of food using […]
Introducing Everyday Oat and Everyday Oat Light, now available in supermarkets nationwide. Known for their signature Barista Oat collection, the latest additions to the Minor Figures product range sees the brand expand its Oat M*lk offerings beyond specialty coffee for the first time with all-purpose Oat M*lks. They’re designed to taste just as great splashed […]
Drive-thrus today are more popular than ever, however, every new driver takes time to get comfortable on the road as well as in a Drive-thru lane. McDonald’s UAE took notice of this and with the help of Studio M (powered by Publicis Groupe), decided to partner with UAE’s leading driving school, Emirates Driving Institute, to […]