First-of-its-kind initiative in the food industry When it comes to ordering food, we eat with our eyes first. However, the experience might be different for colour blind people. Colourblindness is more widespread than many realize, with roughly 70 million people in India experiencing it. With an intent to make food ordering more enjoyable and easier […]
Global on-demand delivery platform Just Eat is introducing the next chapter of the ‘Did Somebody Say’ Brand platform, enlisting pop icon Christina Aguilera and rising hip-hop star Latto to front its latest global campaign together. This is the first time the creative has used two artists and two different musical genres for its world-renowned platform. […]
Chase Design Group builds on brand’s trust to create distinctive packaging system The Game Changers documentary followed the story of James Wilks – elite special forces trainer and winner of The Ultimate Fighter – as he traveled the world on a quest for the truth about protein and the optimal human diet. Viewed by an […]
Meat-free challenger, Better Nature Tempeh, the UK’s leading tempeh brand on a mission to get to get 500 million people eating tempeh as a protein staple by 2030, has become the category’s top scoring B Corp businesses in the UK, with a B impact score of 99.7, more than 20% higher than the industry average. […]
Independent design agency BRANDON and the British pizzeria group, PizzaExpress, have launched a new retail brand identity for their iconic chilled pizza portfolio. Encompassing a new Masterbrand identity, brand architecture and packaging design, the new visual identity imbues PizzaExpress’ 58-year history, whilst refreshing its approach, empowering the brand to extend its lead place within the […]
Food packaging design specialist CHILLI, has created new limited edion Halloween packaging for Jacksons of Yorkshire. The new design will focus on Jacksons of Yorkshire’s “Bloomin’ Both” which is its 50% white and 50% wholemeal bloomer with hidden linseeds. For Halloween only it will become “Blooooming Both”. The packaging will feature a purple and orange […]
Marketing agency Fortnight Collective has created four ads for client Noodles & Company to launch the fast casual dining chain’s first baked pasta dish, Chicken Parmesan. A few of the videos feature ditties that sing the dish’s praises. Fortnight is Noodles’ AOR. In “ParmaSong,” singer-songwriter Matt Farley croons his love for the new menu item […]
Mr Bug maintained its sustainable momentum in October by winning Pet Quip Gold in the blue riband Green & Organic category, an industry award that further underpins Mr Bug’s staunch commitment to eco-friendly farming practices and the wider circular economy. ‘Awards are an unrivalled means for smaller start-ups like Mr Bug to explain to the […]
Business Challenge Lindt is a truly iconic brand, known the world over as a byword for quality in the art of chocolate making. Their long history has been marked by milestones of innovation that have changed the face of confectionary – from the creation of Lindor in 1949 to Excellence in 1989. The Master Chocolatiers […]
Better Nature, the UK’s leading tempeh brand, has launched a Seedrs crowdfund as part of a £1m+ fundraising push to drive mainstream retail growth for its tempeh range across the UK and Europe. The raise, which opens to the public today, is looking for investors who share the brand’s vision to help people live healthier […]