Chinatown Bakery Unveils Bold New Brand Identity to Support UK Expansion

Chinatown Bakery Unveils Bold New Brand Identity to Support UK Expansion

Since opening its doors in 2012 on Newport Place in London’s Chinatown, the Chinatown Bakery has become known for its authentic Hong Kong-style cakes and pastries. The business has grown since then to two more sites on Wardour Street, Soho and supplies over 50 supermarkets and restaurants with their products. The business turns over £10M […]

Hot Pickle serve up new era of food & drink innovation with ‘Hot Pickle Innovation Lab’ launch

Hot Pickle serve up new era of food & drink innovation with ‘Hot Pickle Innovation Lab’ launch

Award-winning experiential agency, Hot Pickle unveils Hot Pickle Innovation Lab, a bold new innovation division dedicated to tackling some of the most pressing challenges and opportunities shaping the future of food culture. A long time coming… The Hot Pickle Innovation Lab has been quietly developing over the past decade, delivering major insights and innovation projects for world-leading brands including Hello […]

Crafted Without Compromise: Deuce Studio Refreshes White Rabbit Pizza Co.

Crafted Without Compromise: Deuce Studio Refreshes White Rabbit Pizza Co.

The UK’s fastest-growing gluten-free pizza brand reveals a bold new look that celebrates Italian heritage and inclusivity. Brand and packaging design agency Deuce Studio has partnered with White Rabbit Pizza Co., the fast-growing gluten-free pizza brand, to deliver a bold new brand identity and packaging system that reflects the company’s ambition to become the UK’s […]

Holy Moly and AGIT8 Remove the Ripeness Gamble with ‘Avocado Lottery’ Campaign

Holy Moly and AGIT8 Remove the Ripeness Gamble with ‘Avocado Lottery’ Campaign

Holy Moly, the UK’s leading natural dip brand, and independent creative agency AGIT8 are removing the gamble of picking a ripe avocado with its latest ‘Avocado Lottery’ campaign. The creative is running across outdoor, digital and social and is centred around the ‘Avocado Lottery’: the universally recognised risk associated with picking an under or overripe avocado. The slot machine creative route, […]

Shaq-A-Licious Just Got Kicks: Shaquille O’Neal Drops Sneaker-Shaped Gummies in Three Bold New Flavors

Shaq-A-Licious Just Got Kicks: Shaquille O’Neal Drops Sneaker-Shaped Gummies in Three Bold New Flavors

The Hershey Company Collab Brings a Flavor Explosion to Stores Nationwide After Slam-Dunk Success of Shaq-A-Licious XL Original and Sour Gummies Shaquille O’Neal, basketball legend and self-proclaimed “biggest kid in the candy store,” is lacing up for another sweet win. Introducing Shaq-A-Licious XL Gummies in sneaker shapes, the new addition to his popular Shaq-A-Licious XL Gummies line which launched […]

McDonald’s Monopoly returns with the ‘ultimate collab’ in new campaign by tms

McDonald’s Monopoly returns with the ‘ultimate collab’ in new campaign by tms

The integrated campaign by tms featuring iconic McDonaldland characters includes over £2 million in cash prizes, 1 in 4 chance to win instantly, limited-edition gameboard, and the first ever Monopoly themed menu item; Loaded Caramel McFlurry Monopoly at McDonald’s is back in the UK for the ‘ultimate collab’ – dropping a range of exciting prizes, […]

Buddy Creates Bold, Characterful Identity for The Cornish Jar

Buddy Creates Bold, Characterful Identity for The Cornish Jar

The founders of The Cornish Jar don’t do ‘normal’ and believe life’s too short for predictability. What started as a passion project – feeling uninspired by the same-old mushy brown mainstream chutneys – quickly became a moreish mission to wake up the taste buds and ignite some excitement. Every jar is a rebellion against bland […]

‘Everyone has a Flavourite’: Walkers launches eye-catching new integrated campaign that celebrates its iconic flavours

‘Everyone has a Flavourite’: Walkers launches eye-catching new integrated campaign that celebrates its iconic flavours

The integrated campaign aims to remind the nation that nothing tastes as good as your favourite Walkers crisps Walkers and creative agency of record VCCP have today launched a new integrated campaign, ‘Everyone has a Flavourite’, bringing Walkers’ iconic flavours and distinctive brand assets to life across a series of twelve high-impact visuals. The new campaign is the first […]

McDonald’s Taiwan unveils the ultimate Kung Fu lesson for defending your fries – introducing Kung Fries

McDonald’s Taiwan unveils the ultimate Kung Fu lesson for defending your fries – introducing Kung Fries

Everyone knows the feeling… you turn away for a moment and your McDonald’s fries vanish into someone else’s mouth. Today, McDonald’s Taiwan offers a solution: the ultimate Kung Fu lesson – a brand-new martial art called ‘Kung Fries’, designed specifically to protect your golden treasures from sneaky fingers. To create this epic Kung Fu lesson, […]

The only way is Yup! Family & Friends helped bring to life a new snack concept, Yup! Anytime oat crumbles, through their long-time partnership with Mornflake

The only way is Yup! Family & Friends helped bring to life a new snack concept, Yup! Anytime oat crumbles, through their long-time partnership with Mornflake

New season, New rules. This autumn is all about ditching the guilt and stress. Sure, hit the gym, go for that run, watch those calories…but don’t forget to actually Enjoy! Mornflake’s newest range offers that sweet satisfaction, any time of day. Continuing to strengthen their long-time partnership with the team at Mornflake, Family & Friends […]

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