Pudding it out there: Sainsbury’s reinvents the Christmas pudding in tongue-in-cheek fairy tale advert
Sainsbury’s much anticipated Christmas advert will air for the first time today. Through a light-hearted tale, this year’s advert celebrates the innovation and creativity of Sainsbury’s Taste the Difference Christmas range. Centring on one of the most divisive foods – the traditional Christmas pudding – the tongue-in-cheek advert brings to life the imagination and ingenuity […]