Crayons – Kid’s Fruit Juice – With Branding and Packaging by Simon Pendry Creative

Crayons – Kid’s Fruit Juice – With Branding and Packaging by Simon Pendry Creative

“Simon Pendry Creative were asked by their client to create the branding and packaging for a new range of kid’s fruit juice ice lollies to be called ‘Crayons’. The brief was to create a brand that reflected their products’ very unique shape and fun nature, but also the fact that they are made from real […]

Success of Energy Drinks Take Zest From Juices & Dilutes the Squash Category

Success of Energy Drinks Take Zest From Juices & Dilutes the Squash Category

Key Note’s 2014 Market Update, Fruit Juices, Energy & Juice Drinks, analyses the UK market for juice drinks, energy drinks and fruit juices. All three subsectors are extremely popular, with vast product ranges catering to almost every taste and budget. Energy drinks are particularly resilient, displaying outstanding growth in recent years despite a challenging economic […]