Tropicana Unveils New Juice Innovations to Meet Consumer Demand

Tropicana Unveils New Juice Innovations to Meet Consumer Demand

With more than 70 years of innovation under its belt, leading juice company Tropicana continues to evolve to meet consumer demand. On March 12,, the brand announced its newest product offerings: Tropicana Kids and Tropicana Coco Blends. Tropicana Kids is an all-new line of certified USDA Organic premium fruit juice drinks offering delicious taste for […]

Brazilian Supermarket Replaces Shelves for Gardens in New Promotion

Brazilian Supermarket Replaces Shelves for Gardens in New Promotion

The growing consumer demand for healthier food is directly reflected in the offering of fresh, sustainable and local products. Having that in mind, and caring for a highly selected range of providers, Zona Sul, a big supermarket chain based in Rio de Janeiro, decided to highlight its differentiated offering by transforming its shelves in the […]

French Supermarket Sells Inglorious Fruits & Vegetables To Reduce Food Wastage

French Supermarket Sells Inglorious Fruits & Vegetables To Reduce Food Wastage

French commercial supermarket chain Intermarché launched a brilliant campaign earlier this year, launching ‘Inglorious Fruits&Vegetables’. Utilizing film, print, poster and radio, the campaign celebrates the goodness of the failed fruits and vegetables that did would not normally make it the cut to be on the supermarket shelf. As a result, these fruits and vegetables are […]