McDonald’s Announces Festival Tour with Immersive McNuggets Experience

McDonald’s Announces Festival Tour with Immersive McNuggets Experience

McDonald’s is announcing its festival tour. Now in its fourth year, McDonald’s tasked partnerships and experiences agency, Fuse, with re-imagining its Summer Festival Tour and generating brand love with 16-24 year-olds in an authentic way that keeps the product at its heart. Over the past three years, McDonald’s has served over 88,000 McFlurrys across its […]

San Miguel to Launch Bar Experience at Somerset House Terrace in London

San Miguel to Launch Bar Experience at Somerset House Terrace in London

San Miguel is launching a bar and experience at Somerset House Terrace by Victoria Embankment in London. The experience will be the UK home of the San Miguel Tap Station, which offers five speciality beers inspired by cities around the world. The bar will also offer tapas-style food that complements the beers, as well as live music. […]