Coca-Cola’s Clay Dolls Bring Love to Families for Chinese New Year

By Newsroom on January 30, 2019   Beverages, Latest, Launches, Marketing, Non Alcoholic  

Coca-Cola, in partnership with McCann Shanghai, has launched its annual Chinese New Year campaign, featuring the iconic Coca-Cola Clay Dolls that have become synonymous with the annual celebrations, re-created by McCann back in 2001. “Building on our previous success, this year’s instalment of the Coca-Cola Clay Dolls (Fuwa) retains its magical place during the CNY […]