Coors Light Creates Escape Room Experience in Ireland

By Newsroom on March 28, 2018   Advertising, Alcoholic, Beverages, Events, Latest, Launches, Marketing  

“The Challenge Rooms” takes players to the Rocky Mountains where an avalanche has hit the Coors Light Thermal Research Facility and they must find their way out. The experience costs €8 (£7) and runs from 10 April to 15 April in Dublin and 24 April to 29 April in Galway. Conor McIntyre, senior brand manager […]