Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Great Guns’ Tal Zagreba has directed a brilliantly zany new campaign for Schweppes to launch its new energy drink. Creatively devised by Grey Tel Aviv and produced by Rabel, the comedic new ad expands the beverage brand’s appeal to younger audiences by harnessing the power of the meme.  Centring around the idea that Schweppes Energy […]

People Complete Ridiculous Tasks for Candy in New Carletti Campaign

People Complete Ridiculous Tasks for Candy in New Carletti Campaign

Director, Peter Harton, who is represented by Great Guns (exclusively in the UK, US, Asia, India, and ME), unveils a series of quirky commercials for Danish confectionery company, Carletti. Created by agency, Envision, and produced by TorpBerthelsen, the four 30-second adverts show people inventing bizarre excuses to reward themselves with Carletti candy. Each of the four […]

Pepsi Max Encourages People to Try New Traditions in Latest Christmas Ad

Pepsi Max Encourages People to Try New Traditions in Latest Christmas Ad

 Pepsi Max’s latest integrated Christmas campaign has been released with the aim of inspiring consumers to try a new tradition this festive season. The campaign, #TryitLoveit, which was shot in Iceland with professional surfer Heidar Logi leading fellow surfers who, instead of watching TV on Christmas, chose to surf at night amongst the Icelandic […]