R/GA London Teams with McDonald’s to Inspire the Next Generation of Young Readers

R/GA London Teams with McDonald’s to Inspire the Next Generation of Young Readers

R/GA London is pleased to announce that it has collaborated with McDonald’s and Hachette Children’s Group to help inspire the next generation of young readers with the expansion of the McDonald’s Happy Meal Readers programme. The initiative began rolling out in January 2019 and has been developed alongside the launch of ‘The Treetop Twin’s Adventures’; […]