Pets at Home has signed up celebrity farmer, Jimmy Doherty, to front its new advertising campaign, which encourages dog owners to read the labels of their pet’s food in order to make an informed decision. ‘What’s in the recipe?’ sees the TV presenter recreating a cookery style show in a countryside kitchen to demonstrate the […]
Customer engagement agency Havas helia has worked with IBM Watson to capture the mood of the nation during the New Year party season to create a world first – a beer that tastes of joy and optimism. Data experts at Havas helia analysed thousands of New Year related messages on social media and matched them […]
