Ragged Edge Creates Brand Identity For London’s First Gourmet Crisps Restaurant – HIPCHIPS

Ragged Edge Creates Brand Identity For London’s First Gourmet Crisps Restaurant – HIPCHIPS

Integrated branding agency Ragged Edge has developed a bold brand and visual identity for Hipchips, London’s first gourmet crisps restaurant, which launched in Soho this month. Ragged Edge delivered the brand positioning and strategy alongside a visual and verbal identity. The agency then brought the brand to life through packaging and signage, helping the trailblazing […]

New Crisp and Dip Concept Comes to Soho in London

New Crisp and Dip Concept Comes to Soho in London

Launching on Old Compton Street in late October 2016, HIPCHIPS is setting out to reinvent the potato crisp and bring an entirely new eating concept to Soho. Freshly cooked and served straight to diners on a conveyor belt, HIPCHIPS pairs hand-made potato crisps with a diverse range of delicious savoury and sweet fresh dips. Creating […]