SLEEPING GIANTS: How To Revive Orangina

SLEEPING GIANTS: How To Revive Orangina

It is great to see Lucozade Ribena Suntory working hard to reinvigorate Orangina. It recently launched four new multipacks, which include slim line cans and plastic bottles, in a bid to revive the struggling brand. It is just one of a number of steps the company has taken to boost sales. According to The Grocer […]

Hornall Anderson Ignites New Doritos Branding

Hornall Anderson Ignites New Doritos Branding

Hornall Anderson has rebranded Doritos, creating new designs around the snack brand’s ‘ignite you’ positioning. The designs, which include a new logo, are shown across packaging for all the Doritos markets including the UK, US and Mexico, with the work carried out by Hornall Anderson’s UK office. Ali Whitely, Hornall Anderson UK creative director, said, […]