Ogilvy & Mather (Ogilvy) has launched a new campaign for KFC in Hong Kong for their signature Hot & Spicy recipe. The campaign visually brings to life the hot sensation of the product with real-life fireballs. The thre key visuals – Space Shuttle, Dragster, and Heroes – seamlessly swaps out explosions with the real product, […]
Hellman’s is set to launch its largest ever summer campaign after investing £10m in a push to support its new, premium range of BBQ and Hot Sauces. Called ‘Grilltopia’ the campaign is set to break in May and aims to drive association of Hellman’s mayonnaise offering with BBQ and grilling occasions over the summer, with […]
