Hungry House is Using the Notting Hill Carnival to Experiment with iBeacons

By on    Events, Food, Innovation, Latest, Launches, Marketing  

Hungry House is Using the Notting Hill Carnival to Experiment with iBeacons

Hungry House is looking to reach over a million Notting Hill Carnival-goers with geo-activated discounts and promotions. It will mark the first time the takeaway delivery service has used the technology, traditionally harnessed by retailers, and ties up with its sponsorship of the ‘Fun Bunch’ sound system used at the three-day event. Users of the […]

Just Eat Rival Calls European Ad Pitch

By on    Advertising, Food  

Just Eat Rival Calls European Ad Pitch

Delivery Hero, the company that owns a network of food delivery websites, is looking for an ad agency to work on its brands in Europe. The company, which owns the Hungryhouse.co.uk and Mjam.net websites, has made initial approaches to agencies ahead of a pitch for its business. Agency sources suggested that the pitch will be […]