Diageo Unveils Johnnie Walker Connected Bottle in Personalisation Push

Diageo Unveils Johnnie Walker Connected Bottle in Personalisation Push

Alcohol giants Diageo and Thin Film Electronics ASA, a global leader in the development of printed electronics and smart systems, will look to completely change the role of a bottle in the consumer experience, with a prototype Johnnie Walker Blue Label “smart bottle” that will be unveiled at Mobile World Congress, taking place in Barcelona on […]

Johnnie Walker Celebrates Lunar Year with Limited-Edition Blue Label Bottle

Johnnie Walker Celebrates Lunar Year with Limited-Edition Blue Label Bottle

Johnnie Walker announces the second annual release of a collector’s edition to commemorate the thousands-year-old celebration of the Lunar New Year. Johnnie Walker Blue Label Year of the Ram is available for purchase now, in a limited release, at retailers across the country for adult consumers to enjoy responsibly. This special edition marries traditional Chinese […]

Johnnie Walker Blue Label Launches Limited Edition Collection

Johnnie Walker Blue Label Launches Limited Edition Collection

Johnnie Walker has unveiled its annual Johnnie Walker Blue Label 2015 Limited Edition. Available this Christmas season, the Limited Edition focuses on showcasing Blue Label’s rarity, depth and character. In perfect time for the festive season, the exquisitely designed bottle invites individuals to embark on a journey into the depths of rare craft, cask and […]