Kraft Heinz launches new premium cordial range with PB Creative

Kraft Heinz launches new premium cordial range with PB Creative

London based brand design agency PB Creative, has partnered with Kraft Heinz to develop a new premium tier for drinks cordial brand Karvan Cévitam. Founded in the late 19th century, the original liquid was a concentrated fruit product that could be kept at room temperature as fridges were not widely available. In 1948, the brand took […]