April 2025 sees Glasgow-based vybey advance its mission to spread positive vibes via the eagerly anticipated launch of its 3-strong range of plant-based, Complete Nutrition bars that takes all its invaluable plant protein learnings into on-the-go snacking bars. vybey’s NEW 3- strong bar offer includes: An indulgent, rich & fudgy Chocolate Brownie, A sweet yet […]
Fish4Ever, a small yet influential tin-to-table voice within sustainable, responsible fishing is proud after many years of polite jockeying to FINALLY add Cornish Sardines to its new look range for 2025. Probably best known for its award-winning, 100% pole & line tuna, which was once described by Greenpeace as ‘the best tuna in the world […]
Lost Sheep Coffee has extended its RTD Canned Coffee range with a new speciality-grade Iced Caramel Latte that is made by coffee roasters and is 100% traceable to origin. Joining the brand’s award-winning RTD Iced Latte and Iced Mocha, The New! Lost Sheep Iced Caramel Latte (with tasting notes of milk and butterscotch) is crafted with […]
Mediterranean foods supplier Dina Foods is launching a new Dinalicious® umbrella brand, starting with new-look packaging on its mamoul filled biscuits, as part of a major rebrand across its authentic confectionery ranges. The traditional sweet biscuits, mamoul, are made with semolina dough, filled with nuts or dates. Dina Foods offers three fillings: walnut, mixed nuts (cashew […]
Lee Kum Kee is firing up UK supermarkets with the launch of a bold new chilli sauce trio – WOW Chilli Sauces. Launched in Sainsbury’s stores across the UK, alongside Ocado, Amazon, and independent Asian retailers, the new sauces mark an exciting new direction for Lee Kum Kee, whose food heritage spans over 130 years. Known globally for […]
After taking the UK snacking market by storm last year, award-winning frozen snack brand trüfrü, owned by Mars Incorporated, is celebrating the introduction of two new flavours; Blueberries in White & Dark Chocolate and Raspberries in White & Milk Chocolate. Both new variants will launch as retail exclusives; Blueberries in White & Dark Chocolate will be available from […]
Meet Proud Mary, the extra virgin olive oil that refuses to blend into the background. This is the EVOO with sass and shimmer — single press, single source, and bursting with flavor. A botanical power chord that strums high notes of cream, fresh grass, basil, and sun-ripened tomatoes, leaving a lingering tremolo of good vibes. […]
Howdah, the family business that makes authentic Indian snacks, is taking its crunchy, delicious and vegan snacks global, with its first international retail listings in the United States and the Netherlands. From early February, Howdah’s Bombay Mix will be available in 109 Costco warehouses across the Midwest, followed by the launch of its best-selling snacks […]
The Bureau’s work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency crafted a design system that blends […]
Holie’s, the Dutch disruptive challenger brand and the fastest growing cereal brand in the Benelux, has launched into the UK market with the world’s most healthy cereal range. Breaking onto the UK breakfast scene, the brand is on a mission to challenge the world of cereals with bold, better and healthier alternatives that don’t compromise on […]