Heineken® Silver teams up with The Shoe Surgeon to drop Heinekicks: Sneakers that will have you “Walking on Beer”

Heineken® Silver teams up with The Shoe Surgeon to drop Heinekicks: Sneakers that will have you “Walking on Beer”

Heineken® Silver with the help of Le Pub and BBH celebrated sneaker virtuoso Dominic Ciambrone, also known as ‘The Shoe Surgeon’, have teamed up to drop Heinekicks: limited-edition sneakers that will have you “Walking on Beer”. The collaboration follows the launch of Heineken® Silver, and sets out to celebrate the innovation behind the smooth, easy-to-drink […]

HEINEKEN announces a new creative agency model with Publicis Groupe and the consolidation of media buying with dentsu

HEINEKEN announces a new creative agency model with Publicis Groupe and the consolidation of media buying with dentsu

HEINEKEN today announces that together with Publicis Groupe they will create Le Pub, a new creative agency model headquartered in Amsterdam. With a team across Amsterdam and Milan and powered by Epsilon and Publicis Sapient, the new model will integrate creativity, data and brand experience for Heineken®. Bram Westenbrink, Global Senior Director Heineken® said: “In […]