W+K Amsterdam Brings Idyllic Alpine Tales to Life for New Milka Push

W+K Amsterdam Brings Idyllic Alpine Tales to Life for New Milka Push

Chocolate brand Milka has revealed its new global brand platform – Tenderness is inside, which launches today with a pan-European campaign. In March 2015 Mondelez International appointed Wieden+Kennedy Amsterdam as global creative lead for Milka’s advertising. Milka continues to be an iconic brand, and W+K were brought in to raise that bar even higher. Following a decision […]