W+K Amsterdam Brings Tenderness of Milka to China with Latest Ad
Milka, the world’s most tender melting chocolate, launches in China with an integrated national campaign positioned under the brand’s global ‘Tenderness is inside’ platform. The campaign – which includes film, digital and social activations, VR executions and an exclusive partnership with Alibaba – launches Milka in China for the first time and marks Mondelēz International’s […]