Jacksons of Yorkshire launches “Rise Up” creative platform in TV advertising debut

Jacksons of Yorkshire launches “Rise Up” creative platform in TV advertising debut

Jacksons of Yorkshire launches their new brand re-positioning campaign this week (19th May). This is the first work to launch since Red Brick Road won the brand re-positioning brief in in 2024 and marks the brand’s first appearance on TV. The new “Rise Up” brand platform signals the quality and pride in every Jacksons loaf. Thanks […]

BrandMe Designs Visual Identity for Água Serra da Estrela’s Sustainability Movement “Para Que Nunca Acabe”

BrandMe Designs Visual Identity for Água Serra da Estrela’s Sustainability Movement “Para Que Nunca Acabe”

Creative agency, BrandMe, partnered with Sumol Compal and Água Serra da Estrela to unveil the visual identity for Para Ǫue Nunca Acabe (So It Never Ends)— a long-term sustainability movement dedicated to driving positive environmental impact. Recognised for its purity and natural, balanced taste, Água Serra da Estrela is sourced from mainland Portugal’s highest spring, […]

Derek&Eric Reimagines Little Dish with a Distinctive, Character – Led Brand World to Support Modern Families

Derek&Eric Reimagines Little Dish with a Distinctive, Character – Led Brand World to Support Modern Families

Independent branding studio Derek&Eric has unveiled a bold new identity for leading children’s food brand Little Dish, built around a distinctive idea: making happy, healthy mealtimes easier by turning trusted food into a trusted friend. A pioneer in fresh, nutritious meals for young children, Little Dish has long been the go-to for parents ‘in the know’. […]

New Originals Company making their own path

New Originals Company making their own path

New Originals Company, the first truly European tofu company, is delighted to unveil their visual brand identity, designed by BrandMe to communicate their defiantly different entrepreneurial spirit and timeless quality. The New Originals Company GmbH, based in Vienna, unites strong brands (such as Lunter, Omami and Inedit) in one brand house, to set the course […]

Lonsdale Designs Packaging for Desperados Sunlight: A New Offer For An Iconic Brand

Lonsdale Designs Packaging for Desperados Sunlight: A New Offer For An Iconic Brand

Heineken has launched a new range for Desperados, offering a fresh alternative to fans of the tequila flavoured beer. With packaging designed by branding and design agency Lonsdale, Desperados Sunlight reinterprets the famous brand identity, with integrated graphic elements and a differentiating design. The 30-year-old Desperados brand is popular with 18-35 year-olds, however today’s generation has […]

Pernod Ricard launches limited edition summer cocktail

Pernod Ricard launches limited edition summer cocktail

With packaging design by Lonsdale, Ricard joins booming ready-to-drink market Pernod Ricard Group has launched Ricard, a limited edition alcoholic beverage that can be enjoyed straight from the bottle, with no mixing required. This the first ready-to-drink product featuring Pernod Ricard’s signature anise and liquorice flavoured liqueur, usually served diluted with water. Created by branding […]

WARBURTONS LAUNCHES LATEST AD, ‘THE INSPECTION’, STARRING OLIVIA COLMAN

WARBURTONS LAUNCHES LATEST AD, ‘THE INSPECTION’, STARRING OLIVIA COLMAN

Warburtons, the UK’s largest bakery brand, continues its tradition of partnering with Hollywood royalty for its iconic storytelling adverts, unveiling Academy Award-winning actress Olivia Colman as the star of the latest ad, ‘The Inspection’. The campaign creative was developed by Joyful & Triumphant, with the support of McCann Manchester for social, and the advert was […]

Buddy creates standout branding for Sharp’s Brewing Co

Buddy creates standout branding for Sharp’s Brewing Co

Founded in 1994 Sharp’s offered a disparate mix of ales designed to look like they’d been around since the 1800s. Doom Bar was their hero beer but younger consumers were proving hard to reach due to a traditional old-fashioned positioning. In 2011 Molson Coors recognised the untapped potential of the brewery and needed to open-up […]

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