A bold new brand platform for MENA, built for a generation bored by sameness Chicken has a new chapter, and KFC is serving it first. Today, KFC unveils “A Taste of What’s Next” across the MENA region: a new brand platform that changes how fans experience KFC, from what’s on their plate to what’s on […]
Morrisons and Leo UK are bringing some Halloween fun to the fresh produce aisle with “Market Street Monsters”, a new OOH campaign turning everyday fruit and veg into spooky characters. Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters. Avocados become “Monster Eyes”, carrots turn into “Zombie Fingers”, while a […]
The work brings consumers on a tavern-to-table journey and is the first from the company’s partnership with food and beverage marketing agency, quench Home Run Inn Pizza, the iconic Chicago pizza brand known for bringing its tavern-style pizza from its restaurants to freezer aisles across the country, is launching a new integrated marketing campaign to […]
Best-selling author Dawn O’Porter joins as ambassador for year two, following a 27% increase in brand favourability Dr. Oetker Ristorante has renewed its Radio Times Book Club partnership for a second year, after the debut campaign boosted brand favourability by 27%*, bringing together books and pizza to inspire the perfect night in. Dawn O’Porter leads […]
New range of beautifully curated sweet and savoury gift boxes responds to growing demand for thoughtful, shareable and premium gifting Consumers are increasingly looking for gifts that feel more personal and meaningful, so Haldiram’s is introducing a collection of premium Diwali gift boxes designed to celebrate one of India’s most cherished festive traditions. Research shows […]
Greene King Brewery has launched “Beer Slide” – the latest campaign under its “Legendary Beers, Centuries in the Making” platform, developed by creative agency Neverland – celebrating the years, decades, and centuries it takes to master something special, while helping to showcase Greene King’s quality beers beyond its pubs. The campaign follows the eternal quest […]
The campaign turns six iconic sauces into face paint palettes, enlisting creators to transform the brand’s menu and packaging into Halloween looks McDonald’s and Leo UK are putting a spooky spin on Halloween makeup with “Spooky Sauces”, a new social-first campaign which includes turning six of McDonald’s iconic sauces into face paint palettes. The collection […]
Good Times Are Serious Business: Diplomático Rum’s new global campaign and brand world brings its philosophy to life through the rituals and moments of connection that romance the everyday. Super-premium spirit Diplomático Rum today unveils a new global brand world and campaign, developed in partnership with New York creative agency forceMajeure. At the heart of […]
The Authentic Bread Company is a proper bread maker, inspired by family holidays in France. No ultra-processing or shortcuts, it’s baking as it should be; natural, hand-made and delicious. Growing steadily since the 1990s supplying many of the UK’s most respected businesses, they now appeal directly to consumers as a brand in its own right. […]
During Ramadan, people practise restraint. Food advertising keeps serving temptation. For Nestlé, we saw an opportunity in that tension. If our audience could wait until sunset, our campaign could too. We built **The Campaign That Waited** around the anticipation of food. During fasting hours, we showed glasses before the pour, desserts beneath their covers and […]