Good Times Are Serious Business: Diplomático Rum’s new global campaign and brand world brings its philosophy to life through the rituals and moments of connection that romance the everyday. Super-premium spirit Diplomático Rum today unveils a new global brand world and campaign, developed in partnership with New York creative agency forceMajeure. At the heart of […]
The Authentic Bread Company is a proper bread maker, inspired by family holidays in France. No ultra-processing or shortcuts, it’s baking as it should be; natural, hand-made and delicious. Growing steadily since the 1990s supplying many of the UK’s most respected businesses, they now appeal directly to consumers as a brand in its own right. […]
During Ramadan, people practise restraint. Food advertising keeps serving temptation. For Nestlé, we saw an opportunity in that tension. If our audience could wait until sunset, our campaign could too. We built **The Campaign That Waited** around the anticipation of food. During fasting hours, we showed glasses before the pour, desserts beneath their covers and […]
Probiotic breakfast brand Oat Cult is turning a dessert favourite into breakfast with the launch of Tiramisu Oat Cult, its latest limited-edition overnight oats flavour. Launching exclusively to Oat Cult members, Tiramisu combines a hit of real decaf coffee with cocoa and creamy oats, delivering the familiar sweet-and-bitter combination of the classic Italian dessert (without […]
In the imaginary world of video games, farms typically look cozy and idyllic: there’s no risk of erratic weather, pests, rising input costs, the global energy crisis or the challenge of surviving a drought. And even if there were, a bad harvest could simply be restarted, or a failed crop resuscitated with a few clicks. […]
Craft beer has spent years competing to be louder, darker and more serious. Harbour Brewing Co. decided to head in the opposite direction. Working alongside the Cornwall-based brewery, independent design agency Thirst has unveiled a vibrant new identity and packaging redesign inspired by the freedom of the Cornish coast, the reward that comes after a […]
Derek&Eric gives olive oil a fresh squeeze with a bold new identity for DRZZL. Olive oil is having a moment. But in a category awash with Mediterranean nostalgia, artisanal storytelling and carefully crafted anti-design, how do you stand out from the crowd? London-based branding agency Derek&Eric has teamed up with Natalia Rudin, founder of DRZZL […]
A delicious rebellion. The Cornish Company is the market leader in Cornish cream tea hampers founded in 2020 by two brothers born and buttered in the heart of Cornwall. Wanting to become a credible alternative to the big UK gifting & hamper players they aimed to up the ante with a new brand identity and […]
One-of-a-kind promotion will send winners to Transylvania for an exclusive Halloween party at the legendary Bran Castle, headlined by renowned international DJs This Halloween, Flying Fish is daring fans to go where no beer brand has taken them before: Dracula’s Castle. Now open for entries, the “Do You Dare to Party at Dracula’s Castle?” promotion offers consumers the chance to win […]
pladis-owned McVitie’s is bringing some of its most iconic brands together for the first time with amulti-million pound campaign packed full of feeling that spotlights the role McVitie’s plays in everyday moments of connection across Britain. The work, developed in partnership with adam&eve\TBWA, builds on the success of ‘There’s Only One’, the 2023 Masterbrand campaign […]