Greatergood® Brand Design Agency partner with Oddbox on the design of their first retail product range

Greatergood® Brand Design Agency partner with Oddbox on the design of their first retail product range

Greatergood® Brand Design Agency has partnered with Oddbox on the design of their first retail product range – a line of fresh cooking sauces crafted from rescued vegetables. The Challenge: Differentiating Freshness in a Saturated Market Entering the retail space, Oddbox faced the challenge of distinguishing their fresh cooking sauces from the plethora of jarred options. […]

Vault49 Appointed as Design Agency for a New Category Disruptor: Ultra-Premium Bourbon Whiskey Edmond’s Honor

Vault49 Appointed as Design Agency for a New Category Disruptor: Ultra-Premium Bourbon Whiskey Edmond’s Honor

Independent brand design agency Vault49 is pleased to share the details of its partnership with Pronghorn in support of the launch of their new bourbon whiskey Edmonds Honor, an ultra-premium bourbon that celebrates the untold story of Edmond Albius, the overlooked Malagasy prodigy botanist who revolutionized vanilla cultivation through hand pollination in the 1800s. Aged […]

🍻 The Future of Beer: IMPOSSIBREW® 🚀

🍻 The Future of Beer: IMPOSSIBREW® 🚀

Derek&Eric love brands that challenge the status quo. IMPOSSIBREW® does exactly that—exceptional taste, a patent-pending Social Blend™, and the relaxing feeling of alcohol without the downsides. The problem? A cold, clinical identity that lacked the charisma to match its groundbreaking innovation. Challenge The non-alcoholic beer market is booming, fuelled by a generational shift towards healthier choices. Whilst options […]

KFC Turns Fake Ads into Real Mobile Games with “Original Fake Games”

KFC Turns Fake Ads into Real Mobile Games with “Original Fake Games”

Brand brings viral “too-good-to-be-true” mobile ads to life KFC, the iconic fried chicken brand known for its creative storytelling, has launched a ground-breaking new campaign called Original Fake Games—transforming all those misleading “fake game ads” cluttering your social feeds into actual playable mobile games. With more than 100 million downloads of titles that never lived up […]

Quiet Storm launches OOH campaign for Chicago Town’s Takeaway Pizza range

Quiet Storm launches OOH campaign for Chicago Town’s Takeaway Pizza range

Part of the wider ‘Feed Your Urge’ creative platform, commuter-focused executions showcase oven-bubbling deliciousness straight from the freezer Independent creative agency Quiet Storm has created a campaign for frozen pizza brand Chicago Town’s Takeaway range, positioning it as a “no-delays” option for pizza lovers who don’t want to fork out or – wait for take-out […]

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to the 27th FAB Awards by March 7th!

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to the 27th FAB Awards by March 7th!

The 27th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands and outlets and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, […]

From Freezer to Flavor: Dorot Gardens® Unveils Sleek Rebrand with Chase Design Group

From Freezer to Flavor: Dorot Gardens® Unveils Sleek Rebrand with Chase Design Group

While some consumers have a real passion for cooking, others just want to get food on the table with the least amount of fuss, prep, and clean up. That’s one reason why Dorot Gardens®, a brand under the Kayco Beyond division, with its array of fresh, flash-frozen garlic and herbs, is a cook’s best friend. […]

1664 Blanc and Fold7 challenge beer conventions with a high-fashion twist

1664 Blanc and Fold7 challenge beer conventions with a high-fashion twist

1664 Blanc, the premium beer brand, is making a bold statement this season by stepping back into the world of fashion with an innovative campaign by Fold7. 1664 Blanc is pushing the boundaries of what beer can do by challenging convention and merging the worlds of beer and fashion. Not just comparing itself to luxury […]

👑 Playfully Proper: A Regal Refresh for Longbottom & Co 🍅✨

👑 Playfully Proper: A Regal Refresh for Longbottom & Co 🍅✨

Derek&Eric believe great brands deserve great design. So when Longbottom & Co, the gold standard of tomato juice, came to them with a visual identity that didn’t quite match their premium reputation, they knew it was time for a royal makeover. Business ChallengeLongbottom & Co have always stood out in the tomato juice category for their […]

SCOTTISH BEE UNVEILS NEW BRAND IDENTITY THAT WILL PAVE THE WAY FOR RANGE EXPANSION AND BOTTOM-LINE GROWTH IN 2025

SCOTTISH BEE UNVEILS NEW BRAND IDENTITY THAT WILL PAVE THE WAY FOR RANGE EXPANSION AND BOTTOM-LINE GROWTH IN 2025

It’s bizzy, bizzy, bizzy at Scottish Bee who can finally unveil its new 2025 look, which effortlessly knits together its ever-expanding portfolio of honey-inspired offerings whilst underpinning the Livingstone business’s fine food capacity credentials to straddle fine food hubs ranging from independent fine food forums and mainstream retail to high-end gifting. ‘The bigger vision behind […]

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