bluemarlin unveils disruptive campaign for Leerdammer – with a slice of cheesy humour

bluemarlin unveils disruptive campaign for Leerdammer – with a slice of cheesy humour

Brand acceleration agency bluemarlin has unveiled a stand-out out-of-home marketing campaign aimed at repositioning Dutch cheese Leerdammer as a top-of-mind choice in the UK market. Leerdammer, which is owned by Lactalis Group, approached bluemarlin with the challenge of making its mild and nutty-flavoured cheese more appealing to a broader audience. While Leerdammer is known for its […]

Living “La Dolce Vita” with the new Immagina Malfy Limited Edition bottles!

<strong>Living “La Dolce Vita” with the new Immagina Malfy Limited Edition bottles!</strong>

Malfy Gin successfully launched its sensorial and evocative comms campaign “Immagina Malfy” at the end of 2022. Having worked to bring together a comprehensive Brand Guidelines and Global On and Off Trade toolkit, Boundless Brand Design partnered with Malfy to bring to life the first Immagina Malfy Limited Edition bottles. Immagina Malfy broadens the brand’s […]

Terry’s Chocolate goes Mint in new campaign from BETC London

<strong>Terry’s Chocolate goes Mint in new campaign from BETC London</strong>

BETC London is supporting the launch of new Terry’s Chocolate Mint with an integrated campaign across TV, OOH, and Radio from 16th October. Yes, you read that right. Terry’s Chocolate Orange, the iconic British brand, is launching its first major flavour innovation in years.   You may have tasted the White Chocolate Orange, enjoyed the mixed […]

Over the Moo’s ‘Dairy Free Wonder From Down Under’ Online Campaign Is Tasked With Supporting The Bite-Sized Business’s Middle East Push

Over the Moo’s ‘Dairy Free Wonder From Down Under’ Online Campaign Is Tasked With Supporting The Bite-Sized Business’s Middle East Push

Over the Moo’s eagerly anticipated Kibson’s Launch in October will coincide with the launch of 4 ‘frustrated cows’ online ads tasked with conveying the brand’s proud, plant-based focus. Bite-sized ice cream propositions are the unrivalled ‘moo-mentum’ drivers within super-premium ice cream at this moment, offering that perfect balance of ‘me-time’ indulgence meets portion control.    However, […]

Sun Branding adds festive spirit to Aunt Bessie’s new Star-shaped Yorkshire Puddings

<strong>Sun Branding adds festive spirit to Aunt Bessie’s new Star-shaped Yorkshire Puddings</strong>

With a successful partnership spanning over 5 years, Sun Branding, Aunt Bessie’s trusted creative agency were delighted to create seasonal packaging to support Aunt Bessie’s latest new product launch. The frozen brand famous for Roast Dinners, has launched innovative new Star Yorkshires to offer a “gloriously festive” addition to Christmas dinners this year. Charlotte Vause, […]

Family (and friends) support Cafédirect in celebrating smallholder coffee growers.

<strong>Family (and friends) support Cafédirect in celebrating smallholder coffee growers.</strong>

Design studio Family (and friends) have once again partnered with ethical coffee leaders Cafédirect to create a new product line of premium espresso under the ‘Familia’ label. The packaging celebrates smallholder coffee growing communities that Cafédirect work with – the farming families who are the life force of the business. This month, Cafédirect has launched […]

McDonald’s India extends its EatQual initiative; Makes McDelivery Colour Blind Friendly

McDonald’s India extends its EatQual initiative; <strong>Makes McDelivery Colour Blind Friendly</strong>

First-of-its-kind initiative in the food industry When it comes to ordering food, we eat with our eyes first. However, the experience might be different for colour blind people. Colourblindness is more widespread than many realize, with roughly 70 million people in India experiencing it. With an intent to make food ordering more enjoyable and easier […]

DID SOMEBODY SAY… CHRISTINA AGUILERA AND LATTO BRING HIP HOP AND OPERA TOGETHER FOR LATEST JUST EAT CREATIVE

DID SOMEBODY SAY… <strong>CHRISTINA AGUILERA AND LATTO BRING HIP HOP AND OPERA TOGETHER FOR LATEST JUST EAT CREATIVE</strong>

Global on-demand delivery platform Just Eat is introducing the next chapter of the ‘Did Somebody Say’ Brand platform, enlisting pop icon Christina Aguilera and rising hip-hop star Latto to front its latest global campaign together. This is the first time the creative has used two artists and two different musical genres for its world-renowned platform. […]

Cultural spirit: bluemarlin unveils brand and packaging refresh for unique Maltese gin Islands8

Cultural spirit: bluemarlin unveils brand and packaging refresh for unique Maltese gin Islands8

Islands8, a groundbreaking Maltese gin, has just relaunched with a new brand system and packaging identity by brand acceleration agency bluemarlin. Islands8 is the brainchild of brother and sister startup founders George and Annabel Xuereb. George, a mechanical engineer, and Annabel, a dental hygienist, embarked on their extraordinary journey to create Malta’s first truly national […]

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