Independent design agency Sunhouse doubles the pleasure with its designs for Magnum® Double Sunlover and Magnum® Double Starchaser, two new extra indulgent limited editions ice creams. With lockdowns and social distancing a thing of the past, Magnum® wanted the world to enjoy the pleasure of being together again with two new Doubles variants pushing flavour […]
MOJT is a range of ready-to-serve bottled cocktails bringing Chinese megacity cocktail culture to Gen Z consumers. Created in collaboration with world-renowned mixologists and bartenders from the likes of The Gibson Bar, London & Danico, Paris, the new-to-world brand was created to disrupt the ready-to-drink category. Different from the existing pre-mixed cocktail brands, its large […]
As part of its continued evolution into a global lifestyle brand, ELLE, the biggest-selling fashion magazine & authority on style, was looking to create its own coffee brand that could compete with the likes of Illy and Nespresso. For a new-to-market coffee brand in an incredibly crowded category, instant brand recognition was essential, so our […]
The FAB Awards provided a bit of much needed cheer this week with the 25th Edition of their Awards streamed “online” on YouTube. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 25th FAB Awards! FAB extended an open invitation to the entire Marketing Communications […]
Lobster has launched Allinson’s Bread‘s first TV commercial in over 10 years and introduces the brand’s fresh new tagline, “Go All In with Allinson’s” – developed by The Playground in collaboration with Lobster as part of a new masterbrand strategic platform refresh. Allinson’s / “Go All In” from Lobster on Vimeo. It marks a significant […]
Latest spot captures another small but emotionally powerful story of human connection, demonstrating there’s a glass & a half in everyone Cadbury Dairy Milk and global agency of record, VCCP today releases its latest story in the “There’s a Glass and a Half in Everyone” series, Speakerphone, Now in the fifth year of the IPA […]
A new look ATL campaign for the iconic meat SPAM® Brand launches today, with the aim of driving new consumers to the category. The refreshed approach brings a new layer of emotional engagement and a contemporary tone of voice to the brand in the UK, with an aim to recruiting a younger audience of SPAM® […]
A STORM IS COMING For people in the brewing industry Timothy Taylor’s stands at the top of both brewing quality and expertise. “People will travel miles for a pint of Timothy Taylor’s” and it’s true. The brewery has respect from peers and passion from drinkers. The brief was to create the same desire in younger […]
Bluebird, an imprint of Pan Macmillan has joined forces with word-of-mouth marketing agency Come Round to celebrate the release of ‘Pinch of Nom: Budget,’ the first-ever budget cookbook from Pinch of Nom, the United Kingdom’s largest online food community. The Pinch of Nom cookbooks are #1 bestsellers, having sold over 4 million copies since the […]
London brand design agency bluemarlin has given iconic Maltese beer Cisk a contemporary refresh to secure its position as the leading brand at home and set it up as a strong challenger in growing overseas markets. Cisk, which is owned by Simonds Farsons Cisk and is over 90 years old, is a much-loved lager in […]