Tick Tock, one of the UK’s most iconic tea brands has partnered with creative agency Only Now to help launch their first ever decaffeinated black tea. This new blend offers the robust flavour of traditional black tea, perfect for those who crave the taste with less caffeine. The packaging needed to stand out as a […]
Stork turned to creative brand packaging agency Sun Branding to dial up heritage while bringing modernity to the long-loved baking brand. Stork has been a home baking staple since 1920 so the design challenge was to respect the visual legacy, connect with a new generation of home-bakers and be reassuringly recognisable to loyal consumers. In […]
McDonald’s iconic annual MONOPOLY promotion is back for its 18th year. This time, it’s supercharged with “Power Peel”, which will continue to build on the game’s irresistible success and empower players to “peel on pack and make moves in-app.” The 2024 edition of McDonald’s MONOPOLY launches on Wednesday 4th September for six weeks, building on what […]
Project highlights affectional bond Brazilians hold with the brand through four moving experiences from Méqui Lovers Only a brand with close and affectionate relationship with fans can have a special nickname. Inspired by this bond, McDonald’s took a deep dive into the meaning of its widespread nickname “Méqui” to find out what makes Brazilians so […]
September food fair season provides the perfect backdrop for Stockley’s to showcase its first tranche of NEW gifting offers with the eagerly anticipated arrival of its gift bottle of bubbles, by which we mean Salted Caramel Malt Balls AND the very latest incarnation of Stockley’s sublime Sweet Shop Collection. Today the food & drinks needle […]
B Corp certified Bruichladdich Distillery has unveiled a landmark through-the-line campaign for its flagship Bruichladdich single malt whisky, The Classic Laddie, following a values-led rebrand last summer. Working with long-time creative partner Thirst, the ‘Not Your Classic’ campaign marks a step-change for the brand as it continues its mission to challenge the traditionally serious cues of […]
Independent creative agency, Impero, has worked with Absolut to take over part of the busy Schiphol Airport Retail space in Amsterdam to launch the new limited edition Absolut Warhol bottle that celebrates the rediscovery of Warhol’s ”Absolut Blue” painting, and reaffirms Absolut’s commitment to creativity which began almost 40 years ago with the first Warhol […]
Burger King, the home of the flame-grilled Whopper sandwich, creates tattoos with reward barcodes embedded inside to let more customers enjoy the newly upgraded Whopper introduced in South Korea last April. Coined ‘Whopper Tattoo,’ Burger King Korea launched a unique seasonal campaign as part of its ‘Flame-Grilled Taste’ project, which celebrated Burger King’s 40th anniversary entering […]
Rolling Meadow, a brand of New Zealand based Dairyworks, has undergone brand and packaging refresh by Auckland-based Onfire Design. Retail had challenged the brand owners regarding the brand’s role in the category. Outside of (accessible) price, it was challenging to demonstrate the brand’s role in a consumer’s daily life. Creating a new brand and packaging […]
Created in partnership with Casa Colombo and MONKS. This week Penfolds unveiled a new global Masterbrand campaign. Anchored in Penfolds DNA, the new campaign is underpinned by Penfolds Venture Beyond platform. A shift in direction for the brand, the creative campaign was developed with MONKS. Encapsulating the power of blending and Penfolds unwavering conviction, the new Masterbrand campaign […]