The 25th FAB Awards Are Now Open For Entries!

The 25th FAB Awards Are Now Open For Entries!

The 25th edition of The FAB Awards are now open for entries. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales […]

FAB Provides much needed Cheer with The 22nd FAB Awards Winners Show on YouTube

FAB Provides much needed Cheer with The 22nd FAB Awards Winners Show on YouTube

The FAB Awards provided a bit of much needed cheer this week with the 22nd Edition of their Awards streamed “online” due to the Covid situation. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 22nd FAB Awards! FAB […]

SNICKERS Fixes the World in new Super Bowl campaign by BBDO New York and AMV BBDO

- Brand Will Feed the World a SNICKERS During the First Quarter of Super Bowl LIV -

SNICKERS Fixes the World in new Super Bowl campaign by BBDO New York and AMV BBDO

SNICKERS will have a :30 spot entitled “SNICKERS Fixes the World” that will run during the first quarter of the game, but the brand released a special long-form version on their YouTube page. In the iconic candy brand’s signature humor, they present an absurdly satisfying solution for fixing the world when the world is clearly not itself. […]

Snickers’ New Ad by IMPACT BBDO Highlights the Dangers of Self Reflection Whilst Hungry

Snickers’ New Ad by IMPACT BBDO Highlights the Dangers of Self Reflection Whilst Hungry

A young man stares into a mirror, lost in self-reflection. He’s timid, critical of himself and full of doubts. He yearns for change, but isn’t quite sure how to. As his desperation reaches a critical point, he lets out his frustration with a guttural, alpha male scream. It is a therapeutic moment, as he reaches for […]

Galaxy Empowers Customers to Make More Time for Pleasure with Unapologetic Ad

Galaxy Empowers Customers to Make More Time for Pleasure with Unapologetic Ad

Mars, Incorporated has announced an exciting new direction to Galaxy – one of the company’s biggest brands – with a new creative campaign, direction and tone of voice, underpinned with a series of exciting product innovations. Through the new Galaxy Choose Pleasure TV ad, supported by online and social media spend, the brand will inspire […]

Skittles Celebrates Vancouver Pride with a Towering Interactive Light Installation

Skittles Celebrates Vancouver Pride with a Towering Interactive Light Installation

For several years now, Skittles has given up its iconic rainbow to celebrate Pride, showing support with limited edition products and packaging that is stripped of all colour. This year, to coincide with the Vancouver Pride Festival beginning on August 2nd, Skittles unveiled an interactive installation to celebrate and support the community. In partnership with […]

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