Sourz Rolls Out Its Largest Marketing Campaign

By Newsroom on October 2, 2013   Advertising, Alcoholic, Beverages, Launches  

Sourz, the alcoholic drinks beverage has launched its biggest ever through-the-line campaign , ‘This is Our Shot’. Created by The Leith Agency, and described as “embodying the YOLO and FOMO beliefs of the target consumer”, the campaign will centre around a new 30-second television advert that follows an epic night out in which shots of […]