Cadbury and Maynards Bassetts partner with top-flight football talent for ‘Win the Captain’

● Promotion gives consumers the chance to get closer to players than ever before and win experiences with Harry Kane, Virgil van Dijk or Eden Hazard ● Developed in partnership with creative agency ELVIS

Cadbury and Maynards Bassetts partner with top-flight football talent for ‘Win the Captain’

Cadbury and Maynards Bassetts are launching a new campaign that sees them team up with top-flight football captains Harry Kane, Virgil van Dijk and Eden Hazard. The initiative was developed in partnership with creative agency ELVIS. ‘Win the Captain’ gives consumers the opportunity to win an experience day with Kane, Van Dijk or Hazard, as […]

Mondelēz International’s Brands Combine for Biggest-ever Promotion

Mondelēz International’s Brands Combine for Biggest-ever Promotion

Mondelēz International brands Maynards, Bassetts and the Natural Confectionery Company have teamed up to run their biggest-ever on-pack promotion, created by Initials and featured on 21 million packs. The nationwide ‘Win Nothing but Fun Every Day’ campaign runs from now until 4th October 2014. Everyone who enters will win a prize or reward from a […]