It’s the battle of the big South African chicken brands this week as both Nando’s and Chicken Licken release their own comedic campaigns on the same day. And, as serendipity would have it, both campaigns tackle the country’s unique social, cultural and racial context with a deft sense of wit. Creative agency M&C Saatchi […]
In their quest to highlight typically South African challenges, Nando’s, together with its advertising agency M&C Saatchi Abel, have launched #rightmyname in continued effort to contribute to the broader dialogue of South Africa. “At Nando’s, we’ve always loved celebrating South Africa’s diversity. So when we noticed that after more than 30 years, spellcheck still […]
