Family (and friends) Refreshes Branding For McDonnell’s Supernoodles

Family (and friends) Refreshes Branding For McDonnell’s Supernoodles

Applying their ShelfHappy® design principles, Family (and friends) have helped Irish brand McDonnell’s Supernoodles clarify their market position as a ‘flavour champion’ in the hot savoury snacking sector. Historically, McDonnells makes Ireland’s favourite curry sauce. The secret recipe for McDonnell’s Original Curry was developed especially for the Irish palate, using an eclectic range of spices […]