Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Schweppes Embraces the Power of the Meme in New Campaign by Grey Tel Aviv

Great Guns’ Tal Zagreba has directed a brilliantly zany new campaign for Schweppes to launch its new energy drink. Creatively devised by Grey Tel Aviv and produced by Rabel, the comedic new ad expands the beverage brand’s appeal to younger audiences by harnessing the power of the meme.  Centring around the idea that Schweppes Energy […]