PepsiCo Extends Game of Thrones Partnership with Mountain Dew

PepsiCo Extends Game of Thrones Partnership with Mountain Dew

For seven seasons, Game of Thrones fans have watched characters lie, steal, bleed, kill, and sacrifice everything for the Iron Throne. Now, Mountain Dew makes the ultimate sacrifice For the Throne – its name. The brand will remove its iconic neon green “face” revealing a stark white, brand-less can – “A Can Has No Name.” […]

Mountain Dew Goes Big in New Star-Studded Campaign from BBDO New York

Mountain Dew Goes Big in New Star-Studded Campaign from BBDO New York

Mountain Dew launches a new campaign from BBDO New York, supporting its entire product portfolio. It’s the first time advertising will include Original Green Dew MTN DEW Kickstart, MTN DEW ICE and MTN DEW flavours.  The advertising is part of the brand’s long-running ‘Do the DEW’ campaign and celebrates the power of doing. The rallying […]