Iconic Squirrel Nut Brand Celebrates Past And Looks To Future With New Identity And Positioning By Straight Forward Design

By on    Creative Gallery, Design Gallery, Food, Latest, Marketing, Packaging  

- Founded in Roxbury, Massachusetts in 1888, Squirrel has become one of America’s most iconic and well-loved nut brands - New brand identity draws on impressive history, borrowing from rich back catalogue of iconography - Developed in partnership with global brand design agency Straight Forward Design

Iconic Squirrel Nut Brand Celebrates Past And Looks To Future With New Identity And Positioning By Straight Forward Design

Iconic Squirrel Nut Brand Celebrates Past And Looks To Future With New Identity And Positioning By Straight Forward Design

It’s About What You Are, Not What You’re Not…

By on    Beverages, Features, Food, Latest, Marketing  

It’s About What You Are, Not What You’re Not…

The rise and rise of vegans and veggies and the shocking state of the environment have spawned a massive increase in meat and dairy alternatives. It’s becoming increasingly mainstream – even high-street outlet Thornton’s Budgens has just expanded its vegan range to 800 items. This market is not new, and there have been options in […]