BOLD NEW LOOK, A BRIGHTER NEW MOOD: MIRINDA® LAUNCHES A “SMILE PLEASE” PLATFORM GLOBALLY

By on    Beverages, Design, Latest, Marketing, Non Alcoholic, Packaging  

BOLD NEW LOOK, A BRIGHTER NEW MOOD: MIRINDA® LAUNCHES A “SMILE PLEASE” PLATFORM GLOBALLY

#SmilePlease global platform and refreshed global visual identity encourages a positive outlook and spontaneous moments of happiness, reinforcing Mirinda’s commitment to bold, flavorful fun. Today, Mirinda® has unveiled a powerful new global platform ‘Smile Please’ alongside a fresh brand visual identity. The fun and impactful movement is designed to brighten everyday life, spark joy and […]

Anomaly Shanghai Partners With Mirinda

By on    Advertising, Beverages, Latest, Non Alcoholic  

Anomaly Shanghai Partners With Mirinda

Mirinda, from PepsiCo, has appointed Anomaly as its creative agency to launch their 2014 summer campaign in Mainland China. Mirinda is one of China’s top-selling flavored carbonated soft drink. As Mirinda continues to drive growth and innovation, their search for new business solutions led them to collaborate on a project with Anomaly, a new model […]