Pepsi Kick Off An “Iconic Summer” With Prizes & Exclusive Fan Experiences

Pepsi Kick Off An “Iconic Summer” With Prizes & Exclusive Fan Experiences

With summertime just around the corner, Pepsi and Mountain Dew are excited to announce “Iconic Summer,” giving fans the chance to win a wide variety of incredible prizes and experiences. For decades, Pepsi and Mountain Dew have celebrated cultural icons, larger-than-life personalities and hosted some of the most memorable pop culture experiences —but never before […]

Mountain Dew & Complex Media’s Partnership Evolves Green Label Platform

Mountain Dew & Complex Media’s Partnership Evolves Green Label Platform

Mountain Dew and Complex Media announced a partnership that supports the evolution of the beverage brand’s legacy programs – Green Label Sound, Green Label Art and Green Label Exclusives – with the launch of  www.Green-Label.com, a new digital destination with a focused mission to cover the voices and stories of today’s youth culture. Green Label […]

Mountain Dew Launches New Beverage

Mountain Dew Launches New Beverage

Dawn breaks this morning on Kickstart, an entirely new sparkling juice beverage from Mountain Dew. Whether it’s catching the first waves at sunrise, managing bumper to bumper traffic on the way to the office or hitting fresh powder on the slopes at first light, new Kickstart by Mountain Dew offers a refreshing and energizing take […]

Mountain Dew And DORITOS Brands Bring Double XP Back, Bigger Than Ever With Halo 4

Mountain Dew And DORITOS Brands Bring Double XP Back, Bigger Than Ever With Halo 4

PepsiCo’s Mountain Dew and DORITOS brands know that gamers across the country have been waiting for one thing this fall: the long-anticipated launch of Halo 4. Today, ending weeks of speculation, DEW® and DORITOS brands have confirmed that Double XP is back and bigger than ever to give fans the opportunity to experience the next […]